Passion Brands & Gear

The Right Frameset for a Custom Dream Build: Evolve, Cannondale, ENVE, INCOLOR, TIME or Wilier? - Pedal Passion
The Right Frameset for a Custom Dream Build: Evolve, Cannondale, ENVE, INCOLOR, TIME or Wilier?
An Evolve CIMA build can outperform a costlier bike through lower weight and better components. A standard SuperSix EVO can be more useful than a flagship specialist frame because it... Read more...
Elitewheels Drive G50 CS Review: Superlight Gravel Race Wheels at a Disruptive Price - Pedal Passion
Elitewheels Drive G50 CS Review: Superlight Gravel Race Wheels at a Disruptive Price
Riders no longer need to chose between local dealer support (Reserve, Zipp or DT Swiss) or taking the risk with limited direct-to-consumer support and a shorter warranty. Pedal Passion is an... Read more...
Shimano GRX Di2 vs SRAM Rival and Force XPLR AXS: Which Gravel Groupset Is Best for a Custom Build? - Pedal Passion
Shimano GRX Di2 vs SRAM Rival and Force XPLR AXS: Which Gravel Groupset Is Best for a Custom Build?
All three are high-quality gravel groupsets, but they suit different bikes and riders. GRX Di2 offers the broadest configuration choice and the fewest frame restrictions. SRAM XPLR provides an especially... Read more...