Princeton CarbonWorks GRIT EVO DB 4540 Wheelset – DT Swiss 240 - Pedal Passion

Princeton CarbonWorks GRIT EVO DB 4540 Wheelset – DT Swiss 240

Shimano HG / Black
$6,928.90 AUD
Sale price  $6,928.90 AUD Regular price 
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Princeton CarbonWorks GRIT EVO DB 4540 Wheelset – DT Swiss 240 - Pedal Passion

Princeton CarbonWorks GRIT EVO DB 4540 Wheelset – DT Swiss 240

$6,928.90 AUD
Sale price  $6,928.90 AUD Regular price 
Taxes included. Shipping calculated at checkout.

The Princeton CarbonWorks GRIT EVO DB 4540 Wheelset (DT Swiss 240) is a high‑end carbon wheel upgrade designed for riders who want one wheelset that feels quick on sealed roads and stays composed when the route turns to gravel. Built around a 24mm internal, hooked, hole‑less tubeless-ready rim bed, GRIT EVO is tuned for modern wider tyres and real‑world riding—fast on the flats, responsive on climbs, and stable when surfaces get rough.

What sets the GRIT EVO apart is how it blends low rim weight with high impact resilience. With a claimed 385g rim weight and a variable 45–40mm rim depth, it aims to deliver aero efficiency on faster sections while keeping handling predictable in crosswinds. The rim uses a hole‑less tyre bed, so tubeless setup is simpler and cleaner, with no tubeless tape required, which reduces potential leak points and makes maintenance easier—especially useful for high‑kilometre gravel riders and event prep.

Princeton’s patented Radially Staggered Lacing is part of the wheel’s design philosophy, alternating rim depths between drive and non‑drive spoke sides to balance spoke tension and bracing angles. The goal is a wheel that feels uniform under power: stable when you surge, track‑true on descents, and confident when you’re pushing hard on loose surfaces. Pairing this rim platform with DT Swiss 240 hubs delivers a premium blend of low weight, reliability, and long‑term serviceability—an excellent match for riders who want a wheelset that performs season after season.

For cyclists shopping premium bike parts through leading bike shops in Brisbane, and riders across Queensland and Australialooking for a serious gravel wheel upgrade, the GRIT EVO DT240 build is ideal for fast mixed-surface riding, gravel racing, endurance events, and all‑road training. It’s also a strong candidate to install alongside professional bicycle service support, including tubeless valves/sealant setup, rotor alignment, and drivetrain compatibility checks.


Key features riders care about

  • 24mm internal hooked rim for modern gravel and all‑road tyre profiles
  • Hole‑less tubeless-ready tyre bed for tape‑free tubeless setup
  • Variable 45–40mm depth profile to balance aero speed with stability
  • DT Swiss 240 hubs for proven performance and serviceability
  • High impact resistance (stated as 130J) for harsh terrain confidence
  • Built for wider modern tyres to improve comfort, grip, and control

Specs (quick reference)

  • Wheelset model: Princeton CarbonWorks GRIT Evolution 4540
  • Brake type: Disc brake
  • Hub option (this listing): DT Swiss 240
  • Rim depth: Variable 45–40mm
  • Internal width (hook to hook): 24mm
  • Rim weight: 385g
  • Tyre interface: Hooked, hole‑less tubeless-ready bed (no tape required)
  • Freehub options: Shimano HG / SRAM XDR / Campagnolo (availability depends on selection)
  • Finish/colour options (range): Matte Black, Matte White, Gloss Black, Gloss White, Gloss Chrome, Gloss Gold, Matte Rose Gold, Matte High Vis, Gloss Chromatic Blue, Gloss Purple
  • Decal options: Black decal / White decal

Freehub selection (choose the right one)

  • Shimano HG: best for Shimano road/gravel drivetrains
  • SRAM XDR: best for SRAM 12‑speed road/gravel drivetrains
  • Campagnolo: for Campagnolo freehub compatibility (may vary by availability)
Freehub
Decals